IF ANYONE HAD TOLD Jenny Mire that one day she would own a gym and work as a certified personal trainer, she would never have believed them. “I didn’t like to work out,” said the fit mother of three. But that all changed a few years ago when she made the decision to set time aside for herself and created what she calls “me” time. As she began to exercise and pay closer attention to her health, it was then she found her true passion. And now that passion is taking her on a new journey.
On December 1st Jenny and her husband Matt, a Vice President and Commercial Loan Manager at Mountain West Bank, purchased 360 Fitness and have renamed and rebranded the 24-hour gym located at 606 North Fifth Avenue. Now called 7B Fitness, there will be some exciting changes coming for those interested in getting a start on their New Year’s resolutions.
Jenny had worked as a certified personal trainer at 360 Fitness and would like to keep many things the same but has great vision for changes as well. One offering that will remain the same under their ownership is that the gym will continue to remain open 24 hours a day so that people can come at an hour that is convenient for them.
While the previous owners of 360 Fitness were based out of Coeur d’Alene and staffed the gym only a limited number of hours, Jenny said 7B Fitness will have more of a set schedule and local presence in the gym. “When someone signs up for a membership, I can be available to show them how to use some of our machines and answer questions,” she said. In addition, Jenny plans to revamp some of the current classes and will also increase the number and type of classes offered so that people can join one that fits into their schedule.
One of the visions she has for the future of 7B Fitness is adding spin classes as well as the popular Insanity workouts, which are hopefully scheduled to begin in February or March. “Our Insanity classes will be modified so that anyone can participate,” said Jenny. “All of our classes, unless otherwise noted, are free to members.”
Since graduating from Eastern Washington University in 2005 with a degree in Child Development, Jenny has worked in social work in the Sandpoint area. “I’ve always enjoyed helping people,” she said. “So this is just a different way of helping people. I enjoy the interaction with my clients who I train. They are excited about doing something positive for themselves.” She even has one client who is 93 years young who shows up faithfully to the gym on a regular basis.
Much of the pricing for 7B Fitness memberships will remain roughly the same as under 360 Fitness, but there will be additional discounts offered for certain members of the community. “We offer senior and student discounts as well as hero discounts,” said Jenny referring to a reduced price offered to firefighters, law enforcement, healthcare workers, and teachers in the community.
The couple has known each other since they were 10 years old and both grew up in Sandpoint. They both enjoy giving back to the community that raised them. Jenny was the Chairman of Junior Miss for three years and now volunteers as the local No Excuse Mom group leader and Matt currently serves on the Board of Directors for Bonner General Health’s Foundation, is the treasurer for the Bulldog Bench, and is a coach and a huge part of the Upward Basketball League. They have three daughters, ages 7, 6 and 3.
Jenny looks forward to her new journey, and said she has a lot of vision for growth and expansion in the upcoming years. As for Matt, he has no doubt that his wife will be successful and will help transform the lives of many. “She has the passion, and it’s contagious,” said Matt.